Estesa Clinics
How we helped Estesa Clinics to become highly recognizible in Hair Transplatation industry in Bosnia and Herzegovina.
WHO IS ESTESA CLINICS?
Task & About
Estesa Clinics partnered with AD ASTRA – a Med Spa Marketing Agency specialized in Paid Ads and Growth Systems for Aesthetic Clinics – to elevate their digital presence and generate a predictable flow of monthly clients.
Our mission was to create a sustainable growth engine for a Med Spa brand, combining strategic Facebook Advertising with social media content and website optimization for conversions.
Through tailored messaging for each service — including hair transplantation, facial aesthetics — we built a consistent marketing ecosystem that strengthened trust, improved brand recall, and scaled operations across Bosnia and Herzegovina.
Web Design, Paid Ads, Social Media Management
Estesa Clinics
2024-2025
Med Spa / Hair Transplatation / Dental
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The Challenge and problems:
Although Estesa Clinics delivered exceptional in-person service and results, their digital growth was stagnant. They lacked a structured lead generation system capable of converting online traffic into booked consultations. As competition grew among aesthetic and hair transplant clinics, the brand risked falling behind digitally-driven competitors.
Key challenges identified:
- Revenue was inconsistent and relied heavily on referrals rather than scalable client acquisition.
- No clear paid media strategy — previous campaigns lacked targeting, creative consistency, and performance tracking.
- Absence of digital trust assets like before/after visuals, client testimonials, and behind-the-scenes UGC content.
- Instagram activity was visually appealing but lacked conversion prompts, storytelling, and call-to-action clarity.
- No integrated CRM system to manage leads, automate follow-ups, or measure campaign ROI.
Insight: They didn’t just need more ads — they needed a Med Spa marketing system that could turn trust and traffic into measurable growth.
Results:
While Estesa Clinics had loyal patients and strong offline reputation, their growth system was rebuilt to scale digitally — combining authentic content, data-driven paid ads, and CRM automation.
We focused on three pillars that positioned them as one of the most recognizable Med Spa brands in the region
- Content → We helped their staff create authentic content — client transformations, doctor insights, and in-treatment visuals. These became high-trust marketing assets used in ads and across organic channels.
- Full-Funnel Paid Ads → From awareness to conversion (booking urgency, retargeting), every stage was crafted to move clients closer to booking.
- CRM + Automation → Auto-DMs, WhatsApp reminders, and email workflows turned clicks into confirmed appointments, even outside clinic hours.
The results were immediate:
- Over 100,000 views across Meta and Google campaigns within the first 3 months.
- A fully integrated CRM system connecting leads, bookings, and follow-ups.
- Local SEO improvements that brought Estesa Clinics to the Top 5 in Bosnia for “Med Spa” and “hair transplant clinic” searches.
- Expansion from 1 to 4 locations in under 12 months.
Insight: Estesa Clinics didn’t just grow their ad results — they built a scalable digital acquisition ecosystem, transforming their Med Spa into a data-driven brand powered by automation and strategy.
Whether you’re an industry legend or a first-time producer, sound is where it all starts. Our campaign celebrated sound as the catalyst for creation and encouraged artists to start with what moves them the most.
