TikTok trend
Barbie DRINKS
Year
2024
Role in project
Product Market Fit
Clients
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ABOUT THE PROJECT
Revitalizing a Renowned Restaurant’s Digital Presence in Ireland
In Ireland’s vibrant culinary landscape, a well-known restaurant brand sought to transform its digital identity. They recognized the power of social media marketing but needed expert guidance. That’s when our collaboration began. Our goal was to use Meta Ads not just as a tool, but as a platform to tell their story, enhance customer engagement, and deliver measurable business results.
Overview
Great user experience design lets users focus on the task they have to complete and evokes emotion without distracting them.!
- Presentation of your logo on different media
- Graphic research and production
- raphic research and production
- Delivery of your logo in professional formats
Results
120%
Months Project Duration
120%
Months Project Duration
120%
Months Project Duration
Riding the Barbie Cocktail Wave
Our first campaign seized a cultural moment—the release of the Barbie Movie. We introduced a limited-edition Barbie Cocktail at their Naas location. It wasn’t just a drink, but a statement piece, aligning the brand with current trends and capturing attention.
Connecting with the Community
Next, we focused on their Leixlip location. The objective was to connect with the local community, making them feel valued and engaged. We crafted targeted ads that spoke directly to the local audience, driving impressive results over the course of eight weeks.
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LINK CLICKS
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IMPRESSIONS
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SPENT
Expanding to New Audiences
The third campaign aimed at reaching new audiences unfamiliar with the brand. We utilized Instagram’s algorithm to create broad discovery ads that focused less on specific targeting and more on generating awareness.
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ENGAGEMENTS
