Beauty House by Ljudmila is a premium beauty studio specializing in advanced skin care and cosmetic treatments. To support their business growth and position their brand as a leader in the industry, Ljudmila partnered with AD ASTRA for a complete digital transformation.
Client
Beauty House by Ljudmila
Services
Paid Advertising, Website Optimization
Year
2023 – ongoing
Industry
Beauty
Although Beauty house by Ljudmila is amongst the well known Masters in Permanent Make-up, their team didn’t have a clear system to attract and convert cold audiences into paying clients.
Their monthly revenue was inconsistent, heavily reliant on repeat clients and referrals.
No structured lead generation system existed — just organic posting and hope.
They weren’t using paid ads properly — when tried, it lacked targeting, creative strategy, and tracking.
They had no real digital assets showcasing client transformations, testimonials, or behind-the-scenes trust-builders.
Their Instagram was “pretty” but not optimized for conversions, CTA prompts, or storytelling.
Insight: They didn’t just need “more ads” — they needed a client acquisition system that brought trust, interest, and action at scale.
Website
Whole Re-branding (new typography, logo, colors)
Services
Paid Advertising, Website Optimization
Social Media plan
New color scheme (Black & White colors)
We built a high-converting digital ecosystem for Beauty House by Ljudmila, leveraging three key pillars: Website Revamp, Paid Ads, and Service Promotions.
Designed a new, mobile-first website with easy navigation and strong CTAs
Built out dedicated service pages and streamlined online booking
Integrated a lead capture system for inquiries and masterclass sign-ups
Improved SEO to reach more local clients searching for advanced skin care
Developed and managed a targeted Meta Ads campaign for “Skin Care by Ljudmila” Masterclass
Crafted compelling ad creatives and copy to highlight Ljudmila’s authority and unique approach
Utilized retargeting to convert interested viewers into paying attendees
Monitored and optimized campaigns daily to maximize sign-ups and minimize cost per lead
Shared behind-the-scenes content and testimonials to build trust and credibility
Promoted masterclasses and new services through Instagram stories and posts
Leveraged user-generated content to showcase real client results
Your best performance today should only be the starting point. Let’s see what happens when we push the limits.
We Revitalized Beauty House by Ljudmila’s Digital Presence, Boosting Appointments by 70% in Just...
Contact
Information
Copyright © 2025 Digital Ad Astra