Estesa Clinics partnered with AD ASTRA – a Med Spa Marketing Agency specialized in Paid Ads and Growth Systems for Aesthetic Clinics – to elevate their digital presence and generate a predictable flow of monthly clients.
Our mission was to create a sustainable growth engine for a Med Spa brand, combining strategic Facebook Advertising with social media content and website optimization for conversions.
Through tailored messaging for each service — including hair transplantation, facial aesthetics — we built a consistent marketing ecosystem that strengthened trust, improved brand recall, and scaled operations across Bosnia and Herzegovina.
Our mission was to create a sustainable growth engine for a Med Spa brand, combining strategic Facebook Advertising with social media content and website optimization for conversions.
Through tailored messaging for each service — including hair transplantation, dental services — we built a consistent marketing ecosystem that strengthened trust, improved brand recall, and scaled operations across Bosnia and Herzegovina.
Before partnering with AD ASTRA, Estesa faced several obstacles limiting predictable growth:
The transformation was built on four core pillars designed to increase visibility, strengthen trust, and create a predictable patient acquisition machine.
A fully structured, multi-layered campaign system was implemented:
This created a consistent flow of qualified leads year-round.
A centralized patient lifecycle system was established:
This dramatically improved response time and increased conversion.
We repositioned Estesa’s digital identity by focusing on medical authority + emotional trust:
This strengthened credibility and reduced hesitation for high-ticket services.
To improve discoverability:
Estesa became one of the most visible Med Spa brands in the country.
We executed a multi-layered strategy focusing on scalable performance and high-intent conversion.
KPI | Result |
|---|---|
Consultation Volume | Significant month-over-month growth across all service categories |
Diaspora Reach (EU + UK + USA) | Large expansion in Bosnian diaspora audience; strong inbound interest for hair transplant & advanced aesthetic treatments |
Local Market Reach | Consistent visibility growth; high engagement from Sarajevo, Tuzla, Mostar & regional urban centers |
Paid Ads for New Services | Successful launches across multiple treatments; improved lead quality and appointment intent for chemical peels, lasers, skin therapies, fillers & transplant consultations |
Hair Transplant Leads | Strong YoY increase with improved qualification rates |
Revenue Stability | Predictable monthly demand driven by structured campaigns & automation |
Brand Authority | Elevated digital presence with increased trust signals and consistent patient engagement |
Metric | Result |
|---|---|
Maps Visibility | Top 5 for “Med Spa” & “hair transplant clinic” |
Paid Traffic | 100,000+ views in the first 3 months |
Lead Flow | Continuous daily inquiries |
Automation Impact | Zero missed inquiries |
Consultation Conversion | Doubled after CRM |
Social Engagement | Increased through authentic content |
This collaboration transformed Estesa Clinics from a single-location practice into a fast-growing, multi-location aesthetic brand with a stable patient pipeline, strong digital authority and an efficient internal structure. What started as a marketing engagement became a complete operational and digital evolution.
